Mountain Motorsports is a company built around one simple principle: Greatly Exceed Expectations. At our core, we are a deeply passionate and competitive team of people. Mountain Motorsports began as and remains to this day a family owned and operated business. Our company was founded in 1999 by lifelong friends Ryan Hardwick and Justin Price. Our first location opened as a single-line Honda dealership in Sevierville, Tennessee, and since then we have grown into one of the largest Powersports dealership groups in the nation. We currently own and operate eight dealerships, two are located in East Tennessee and six surround the city of Atlanta, GA.